Kotin
Influencer marketing that actually delivers
Some numbers that actually matter
Trusted by brands that scale
Partner to growth-focused B2B and B2C companies in tech, SaaS, and consumer products.
Turn chaos into a measurable growth channel.
Hi, I'm Rachel, and I've been doing influencer marketing for almost a decade.
After years of working with high-growth brands, managing complex productions, and navigating constantly changing platforms, blending creative insight with data-driven decision-making.
We developed a hybrid model: part creative studio, part performance lab.
The focus is simple: identify the right creators, craft content that feels native and credible, and tie it directly to business outcomes like CAC, ROAS, and revenue.
No fluff, no guesswork—just carefully managed campaigns built to scale.
Built for performance
Relatable
Improve conversion rates with content that feels native, unique and personal - not like an ad.
Data driven
Turn learnings from every campaign into a smarter, more scalable playbook.
Scalable
Our unique systems allow you to scale your work with influencers fast, without compromising on quality or deadlines.
Need the full story? Let's walk through the numbers together.
Ways to Work with Me
Strategy Accelerator
One-time strategy session
- •Define clear KPIs
- •Refine positioning
- •Creative & performance analysis
- •Create an actionable roadmap you can implement immediately
Designed for teams that are already testing influencers but need clarity, structure, and direction.
Learn more →Mentoring Pack
Ongoing guidance
- •Creator sourcing frameworks
- •Briefing
- •Negotiations
- •Performance tracking
- •Optimization workflows
For teams that want to build influencer marketing as an internal capability.
Learn more →Full-Funnel Production
End-to-end influencer marketing
- •Strategy
- •Creator selection to production
- •Editing
- •Performance optimization
Ideal for brands that want a creative and production partner who can deliver high-volume, on-brand, performance-ready content at pace.
Learn more →A partner, not just a vendor
We work as an extension of your team—aligning with your business goals, timelines, and internal stakeholders. The focus is on long-term partnerships, consistent delivery, and measurable impact on your bottom line.